Go and buy a personal domain name.


Once you’ve finished reading this, just go and do it.

It’s cheap, easy to do, & could be a tremendously valuable asset for you in the future. The great thing is, owning a personal domain doesn’t mean you need to build a website to start using it.

So why should I do it?

Personal domains allow you to do a lot of things:

  • Stand out from the crowd when you’re looking for a new job by showcasing yourself in a much richer way than LinkedIn can.
  • Make some money through hosting a digital home for your side hustle.
  • Start to take control of your personal brand and share your perspective with the world through your content.

I could go into more detail on each of those points right now, but I won’t. Each one of them is probably a few articles in themselves.

I’ll keep this piece simple and to the point. Go and register a personal domain name that you like before someone else takes it.

How do I do it?

Search for the availability of the name you want with registrars such as godaddy.com or crazydomains.com.

If you’re one of the lucky few with a unique name then you might be able to get yourname.com. Congratulations!

If you’re in the same boat as me and have a common name (there’s a LOT of David Walsh’s out there), then you’ll have to think more creatively. In my case, I decided to add my name to the mix and registered both davidjameswalsh.com & davejameswalsh.com.

If you struggle to find ANY .com’s that resonate, you can always try a different domain extension (click here for an extensive list of available ones).

Registering won’t cost you more than approximately $20 per year, per domain.

Alright, I’ve bought one, now what?

Great! you won’t regret it. One of the easiest things you can do for your new domain name if you don’t have a website is to have it link to your LinkedIn profile.

Domain registrars like GoDaddy actually have this as a predefined feature within their system which they will guide you through (check out their tool here). For other registrars, you’ll have to set up your new URL to redirect to your unique LinkedIn URL.

You can find your unique LinkedIn URL on your profile page edit page here:

Is that it?

Yep. Well to start off with. You now own a personal domain name and are putting it to use by pointing it to LinkedIn.

From here there’s no real limit to what you can do with it.



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